How do I pay fitness influencers who promote my app?

Automatically, through Stripe Connect. Insert Affiliate calculates each trainer or creator’s commission, pays them out, and generates VAT-compliant self-billing invoices for every payout. It replaces the spreadsheet and manual PayPal transfers most fitness affiliate deals run on.

Does this work with RevenueCat?

Yes. RevenueCat is one of our core receipt verification integrations, alongside Adapty, Apphud, Iaptic and direct App Store and Google Play. Black Box Innovation described integrating Insert Affiliate into their fitness app Glide as seamless, with flawless compatibility with RevenueCat.

Can trainers earn commission on subscription renewals?

Yes, and you decide per affiliate. Pay commission on the initial purchase and all renewals, or on the initial purchase only. Fitness subscribers often stay for months of training, so renewal commission is what makes the deal worthwhile for a serious coach.

Can a head coach earn from the coaches they recruit?

Yes, with daisy-chain commissions on Growth and Enterprise plans. A parent affiliate earns a separate commission on sales generated by affiliates they recruited, and it does not reduce what the recruited coach earns. It suits gym networks and coaching teams well.

We run more than one fitness app. Can we track them all?

Yes. The Growth plan covers up to 3 apps and Enterprise covers unlimited apps, each with its own affiliates and tracking. App studios like Black Box Innovation use Insert Affiliate across their portfolio.

How do fitness creators see what they have earned?

Every affiliate gets their own dashboard showing clicks, subscriptions and commission in real time. Creators do not have to take your word for what they are owed, which makes recruiting them much easier.

Do I need a developer to set up fitness app affiliate tracking?

You need a small SDK integration in your app. SDKs are available for Swift, Kotlin, Java, React Native, Flutter, Unity and JavaScript, and our team supports you through setup. Endomondo described the direct setup support as clear and straightforward.

"Getting direct support from you during our setup was incredibly helpful and made the process clear and straightforward." - Vincent, Endomondo

Affiliate Marketing for Fitness Apps

Trainers, coaches and fitness creators already promote apps like yours, usually through spreadsheets and manual PayPal transfers. Insert Affiliate tracks every in-app subscription they drive on iOS and Android, and pays them automatically.

Go Live Today. No credit card required

PROBLEM 1

App store sales break normal affiliate tracking

Fitness apps sell subscriptions inside the App Store and Google Play, where web-based affiliate platforms cannot follow. A trainer sends a client to your app, the client subscribes, and the sale is invisible to your affiliate programme.

PROBLEM 2

Manual payouts kill fitness affiliate programmes

Most fitness apps that try affiliates end up with a spreadsheet, a stack of PayPal transfers and a pile of invoices at month end. The admin grows with every trainer you add, until someone quietly stops running the programme.

PROBLEM 3

Your best creators are out there, among millions

No category has more creators on TikTok and Instagram than fitness, so the right partners for your app already exist. The challenge is spotting the trainers and coaches whose audiences actually convert, and reaching them before your competitors do.

Fitness apps already growing with us

From one of the most recognisable names in fitness tracking to studios shipping multiple apps, these teams run their affiliate programmes on Insert Affiliate.

FITNESS

“Getting direct support from you during our setup was incredibly helpful and made the process clear and straightforward.”

Endomondo

Vincent - Endomondo

FITNESS

“Integrating Insert Affiliate into Glide was seamless, with flawless compatibility with RevenueCat.”

Black Box Innovation

Dušan Kuzmanović - Blackbox Innovation

The creators who grow fitness apps

Each of these creator types can become an affiliate for your app, with their own link, their own real-time dashboard and automatic payouts.

Personal trainers

Trainers recommend apps to every client they coach. An affiliate link turns those recommendations into commission, and automated payouts with self-billing invoices remove the admin that usually makes these deals fall apart.

Running coaches

Running audiences follow training plans for months, which suits subscription apps perfectly. Commission on renewals, not just the first purchase, means a coach keeps earning for as long as the runners they referred keep training.

Home workout creators

Home workout content dominates TikTok and Instagram. Creators drop an affiliate deep link in their bio or caption, followers land in the app store with attribution intact, and every subscription is tracked back to the video that drove it.

BJJ and combat sports practitioners

Grappling and combat sports communities are tight-knit and loyal to the practitioners they follow. Niche apps in this space grow through a handful of trusted voices, and affiliate tracking shows exactly which ones deliver.

Gym and coaching networks

A head coach recruits the coaches they know, and daisy-chain commissions pay them a share of the sales their recruits generate, without reducing what the recruits earn. Available on Growth and Enterprise plans.

Fitness YouTubers and reviewers

App reviews and workout-tech videos keep converting long after they are published. An affiliate link in the description earns the creator commission on every subscriber the video sends, month after month.

How it works

From SDK install to automated payouts in four steps.

STEP 1

Install the SDK

Add our SDK to your app. Swift, Kotlin, Java, React Native, Flutter, Unity and JavaScript are all supported, and setup typically takes a few hours.

STEP 2

Create affiliate links

Give each creator their own deep link with Insert Links, or connect Branch.io, AppsFlyer or RevenueCat Web Purchase Links if you already use them.

STEP 3

Track in-app purchases

Every affiliate-driven subscription on iOS, Android and the web is attributed to the creator who drove it, verified against real purchase receipts.

STEP 4

Pay automatically

Payouts run through Stripe Connect with VAT-compliant self-billing invoices generated for you. No spreadsheets and no manual transfers.

Already on RevenueCat? Black Box Innovation integrated Insert Affiliate into their fitness app Glide with, in their words, flawless compatibility with RevenueCat.

Connect

Easy integrations with your favourite apps

In-App Purchase Receipt Verification

RevenueCat

Adapty

Iaptic

AppHud

Direct App Store

No Third Party Required

Direct Android

No Third Party Required

Deep-linking services

AppsFlyer

Branch.io

Insert Links

Other

Universally Compatible

Need another Provider?

We’re more than happy to integrate a new provider, let’s setup a call?

Enterprise feature

Find fitness creators for your affiliate programme

Search for personal trainers, running coaches or home workout creators in your niche, shortlist them, and reach out with verified emails.

Fitness creators live on TikTok, Instagram and YouTube, and Creator Discovery searches all three. Build a shortlist in the built-in CRM and unlock verified email addresses when you are ready to reach out. Enterprise plans come with 5,000 search credits each month, where a search costs 1 credit per creator returned and unlocking an email costs 100 credits.

Where do we stack up?

See how Insert Affiliate compares to other platforms

Comparison Chart

Insert Affiliate

Other Leading Competitors

Works with in-app purchases and subscriptions across all platforms

Two-sided dashboards - you and your affiliates both see real-time data

Direct affiliate payouts via Stripe

Flat fee or low-cost revenue share options

Takes 10-15% of every transaction on average

Advanced commission rules (e.g. tiered percentage per sale) - Growth & Enterprise plans

As a subscriber, receive significant discounts on RevenueCat and other partner platforms

Web payments support via Stripe or RevenueCat Web Billing

Control how long affiliates earn commissions via attribution windows or renewal limits

Free Insert Links (proprietary deep linking) included - no need for expensive third party MMPs

Payment structure

From £20

/month

10%

App Revenue

EASY SETUP

Developers worldwide are switching to us to finally have reliable in-app purchase affiliate tracking

RELIABLE LINKS

Deep linking works perfectly because we integrate with industry leading platforms for linking and verification

DEDICATED TEAM

As a small team, we listen to our customer feedback and rapidly integrate your ideas.

Pricing that works for you

Choose a fixed monthly price or a low-cost revenue share. Either way, you keep more as you grow.

Start free. Pay when you're earning.

Get set up, integrated and earning before you pay anything.

£0/ monthNo credit card required

Up to 2 affiliates
Up to 100 transactions
Full dashboard access
All integrations
You plus 1 team member

When you're ready to scale, upgrade to a paid plan.

Lower monthly base fee + a percentage of your affiliate-driven transaction revenue

Starter

For individuals

Lower base fee. You only pay more as you earn more.

£20/ month

+ 10% of affiliate transaction revenue

Limited to 5 affiliates.
1 app.
Up to 3 team members.
Basic email support.
Self-serve onboarding.

Growth

For small teams

Scale your affiliate program with a lower upfront cost.

£70/ month

+ 8% of affiliate transaction revenue

Up to 25 affiliates.
Up to 3 apps.
Up to 5 team members.
Custom brandingApply your colors & logos to affiliate dashboards
Advanced commission rulesCreate a complex commission structure including daisy chaining with signup links
Faster email support.
Priority feedback integrationYour input will be prioritised with the ability to make custom feature requests

Enterprise

For growing apps

Full-featured affiliate management with aligned incentives.

£200/ month

+ 7.5% of affiliate transaction revenue

Up to 100 affiliates.
Unlimited apps.
Unlimited team members.
Creator Discovery across TikTok, Instagram & YouTubeSearch a database of over 340 million creators, build a shortlist in the built-in CRM, and unlock verified emails for outreach. Includes 5,000 search credits per month.
Custom brandingApply your colors & logos to affiliate dashboards
Custom domain for affiliate linksUse your brand for affiliate links, e.g. links.yourcompany.com
Advanced commission rulesCreate a complex commission structure including daisy chaining with signup links
Dedicated account manager & priority supportReceive a dependable point of contact providing white glove onboarding
Fast-tracked feedback integrationYour input directly influences our roadmap and we'll prioritise your feature requests

Enterprise Plus

Usually less, not more

The cap isn't a wall. When you reach it we'll look at how your program is actually performing and agree a fair rate. For most teams at this size that means paying less per affiliate, not more.

Got a promo code? Apply it at checkout.

Cancel anytime. No long-term commitment.

Know a business that needs this? Refer them and earn 15% for a year

Frequently asked questions

More app verticals

I want to help you setup your iOS or android affiliate scheme

Book a call with me and we can run through your ideas, get help with setup, or speak to me about your current affiliate situation

“I couldn't use affiliate marketing in my subscription app, so I built insert affiliate to solve this issue”

- Michael Butler, CEO