Affiliate Marketing for Finance Apps
People take money advice from creators they have followed for years. Insert Affiliate tracks every subscription those creators drive for your app, in the App Store, on Google Play and on the web, and pays them commission on real revenue.
Your revenue comes from more than one place
Finance apps often sell in the App Store, on Google Play and through a web checkout. Most affiliate tools see only one of those, so a creator is credited for part of what they drive, or for none of it.
Trust is slow to build and easy to borrow
Nobody hands their finances to an app because of an advert. They do it because someone they trust uses it. The creators who hold that trust expect to be paid fairly and to see the numbers for themselves.
A subscriber is worth years, not one payment
People who start budgeting or tracking investments in an app tend to stay. A one-off fee undervalues the creator who sent them. Commission on renewals pays in line with what the subscriber is really worth.
App teams already growing with us
Stop Loss Tracker uses Insert Affiliate to track affiliate sales across every place their app earns revenue. These teams run their affiliate programmes with us.
“Insert Affiliate is solving a real problem by combining affiliate tracking across all my app's revenue sources.”
“We came to InsertAffiliate with a custom request built around our specific business needs, and they delivered without hesitation. The turnaround time was genuinely impressive!”
The creators who grow finance apps
Each of these creator types can become an affiliate for your app, with their own link, their own real-time dashboard and automatic payouts.
Budgeting and saving creators
Creators who share their own budgets and savings goals show your app in real use. An affiliate link in the bio turns every follower who starts budgeting into a tracked subscription.
Investing educators
Audiences follow investing educators for years. Commission on renewals, not just the first purchase, means an educator keeps earning for as long as the subscribers they referred stay with you.
Personal finance YouTubers
App walkthroughs and comparison videos keep getting views long after they are published. A link in the description earns the creator commission on every subscriber the video sends.
Newsletter writers
Money newsletters land in the inbox of readers who chose to hear from that writer every week. A link in an issue is easy to track, and the subscribers it sends tend to stay.
Finance podcasters
Podcast listeners rarely click, so every affiliate also has a short code. A host reads it out, listeners enter it in your app, and the subscription is credited to that show.
Coaches and communities
Money coaches and community founders bring members who are ready to act. Daisy-chain commissions let a founder earn from the affiliates they recruit, without reducing what those affiliates earn. Available on Growth and Enterprise plans.
How it works
From SDK install to automated payouts in four steps.
Install the SDK
Add our SDK to your app. Swift, Kotlin, Java, React Native, Flutter, Unity and JavaScript are all supported, and setup typically takes a few hours.
Create affiliate links
Give each creator their own deep link with Insert Links, or connect Branch.io, AppsFlyer or RevenueCat Web Purchase Links if you already use them.
Track in-app purchases
Every affiliate-driven subscription on iOS, Android and the web is attributed to the creator who drove it, verified against real purchase receipts.
Pay automatically
Payouts run through Stripe Connect with VAT-compliant self-billing invoices generated for you. No spreadsheets and no manual transfers.
Selling on the web as well as in the app stores? Insert Affiliate tracks Stripe purchases alongside App Store and Google Play sales, so each creator sees everything they drove in one place.
Easy integrations with your favourite apps
In-App Purchase Receipt Verification
RevenueCat
Adapty
Iaptic
AppHud
Direct App Store
No Third Party Required
Direct Android
No Third Party Required
Deep-linking services
AppsFlyer
Branch.io
Insert Links
Other
Universally Compatible
Need another Provider?
We’re more than happy to integrate a new provider, let’s setup a call?
Find finance creators for your affiliate programme
Search for budgeting creators, investing educators or personal finance YouTubers in your niche, shortlist them, and reach out with verified emails.
Personal finance creators live on TikTok, Instagram and YouTube, and Creator Discovery searches all three. Build a shortlist in the built-in CRM and unlock verified email addresses when you are ready to reach out. Enterprise plans come with 5,000 search credits each month, where a search costs 1 credit per creator returned and unlocking an email costs 100 credits.
Where do we stack up
See how Insert Affiliate compares to other platforms
Comparison Chart
10%
App Revenue
EASY SETUP
Developers worldwide are switching to us to finally have reliable in-app purchase affiliate tracking
RELIABLE LINKS
Deep linking works perfectly because we integrate with industry leading platforms for linking and verification
DEDICATED TEAM
As a small team, we listen to our customer feedback and rapidly integrate your ideas.
Pricing that works for you
Choose a fixed monthly price or a low-cost revenue share. Either way, you keep more as you grow
When you're ready to scale, upgrade to a paid plan:
Got a promo code? Apply it at checkout.
Lower monthly base fee + a percentage of your affiliate-driven transaction revenue
Starter
INDIVIDUALS
Lower base fee. You only pay more as you earn more.
+ 10% of affiliate transaction revenue
- Limited to 5 affiliates.
- 1 app.
- Up to 2 team members.
- Basic email support.
- Self-serve onboarding.
Growth
SMALL TEAMS
Scale your affiliate program with a lower upfront cost.
+ 8% of affiliate transaction revenue
- Up to 25 affiliates.
- Up to 3 apps.
- Up to 5 team members.
- Custom brandingApply your colors & logos to affiliate dashboards
- Advanced commission rulesCreate a complex commission structure including daisy chaining with signup links
- Faster email support.
- Priority feedback integrationYour input will be prioritised with the ability to make custom feature requests
Enterprise
GROWING APPS
Full-featured affiliate management with aligned incentives.
+ 7.5% of affiliate transaction revenue
- Up to 100 affiliates.
- Unlimited apps.
- Unlimited team members.
- Creator Discovery across TikTok, Instagram & YouTubeSearch a database of over 340 million creators, build a shortlist in the built-in CRM, and unlock verified emails for outreach. Includes 5,000 search credits per month.
- Custom brandingApply your colors & logos to affiliate dashboards
- Custom domain for affiliate linksUse your brand for affiliate links, e.g. links.yourcompany.com
- Advanced commission rulesCreate a complex commission structure including daisy chaining with signup links
- Dedicated account manager & priority supportReceive a dependable point of contact providing white glove onboarding
- Fast-tracked feedback integrationYour input directly influences our roadmap and we'll prioritise your feature requests
Enterprise Plus
Usually less, not moreThe cap isn't a wall. When you reach it we'll look at how your program is actually performing and agree a fair rate. For most teams at this size that means paying less per affiliate, not more.
Cancel anytime. No long-term commitment.
Frequently asked questions
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Read the guideAll verticals
See every vertical we coverI want to help you setup your iOS or android affiliate scheme
Book a call with me and we can run through your ideas, get help with setup, or speak to me about your current affiliate situation
“I couldn't use affiliate marketing in my subscription app, so I built insert affiliate to solve this issue”- Michael Butler, CEO
