Michael Butler

About the author

Michael Butler

Founder, Insert Affiliate

Michael Butler is the founder of Insert Affiliate, the affiliate marketing platform built for mobile apps. He writes about affiliate and referral marketing, in-app purchase tracking, and how app developers can grow revenue through partnerships.

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Articles by Michael

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Recurring vs One-Time Affiliate Commissions for Subscription Apps
Michael ButlerMichael Butler
August 18, 2026
Commissions & Payouts

Recurring vs One-Time Affiliate Commissions for Subscription Apps

Compare recurring and one-time affiliate commission models for subscription apps. Learn which structure drives better long-term affiliate motivation and revenue.

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How to Pay Affiliates When Apple and Google Take 30%: Margin Math for App Developers
Michael ButlerMichael Butler
August 17, 2026
Commissions & Payouts

How to Pay Affiliates When Apple and Google Take 30%: Margin Math for App Developers

How to Pay Affiliates When Apple and Google Take 30%: Margin Math for App Developers

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Affiliate Marketing for Video Editing Apps: Why Tutorial Creators Convert Better Than Ads
Michael ButlerMichael Butler
August 16, 2026
Industry Playbooks

Affiliate Marketing for Video Editing Apps: Why Tutorial Creators Convert Better Than Ads

Why tutorial creators are the most effective affiliate channel for video editing apps. The demonstration effect and how it drives premium conversions.

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Affiliate vs Cashback vs Reward Programs for Shopping Apps
Michael ButlerMichael Butler
August 15, 2026
Industry Playbooks

Affiliate vs Cashback vs Reward Programs for Shopping Apps

Compare affiliate, cashback, and reward program models for shopping and e-commerce apps. When to use each and how they can work together.

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How to Implement Affiliate Tracking in a React Native App with IAPs
Michael ButlerMichael Butler
August 14, 2026
Tracking & Attribution

How to Implement Affiliate Tracking in a React Native App with IAPs

How to Implement Affiliate Tracking in a React Native App with IAPs

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The EdTech Affiliate Playbook: How Every Teacher Can Become a Revenue Partner
Michael ButlerMichael Butler
August 13, 2026
Industry Playbooks

The EdTech Affiliate Playbook: How Every Teacher Can Become a Revenue Partner

Complete affiliate playbook for education technology apps. Turn teachers, tutors, and education content creators into subscription-driving partners.

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