Cookie Policy
Last updated 06 September 2024
We use cookies and similar tracking technologies to help improve your experience of our website and when using services provided by Insert Affiliate, including our deep linking attribution service at insertaffiliate.link. This cookie policy is part of Insert Affiliate's privacy policy. It covers the use of cookies and other tracking technologies between your device and our services.
We also provide basic information on third-party services we may use, who may also use cookies as part of their service. This policy does not cover their cookies.
If you don’t wish to accept cookies from us, you should instruct your browser to refuse cookies from this website and refrain from using all services provided by Insert Affiliate. In such a case, we may be unable to provide you with some of your desired content and services.
What is a cookie? A cookie is a small piece of data that a website stores on your device when you visit. It typically contains information about the website itself, a unique identifier that allows the site to recognise your web browser when you return, additional data that serves the cookie’s purpose, and the lifespan of the cookie itself.
Cookies are used to enable certain features (eg logging in), track site usage (eg analytics), store your user settings (eg time zone, notification preferences), and to personalise your content (eg advertising, language).
Cookies set by the website you are visiting are usually referred to as first-party cookies. They typically only track your activity on that particular site.
Cookies set by other sites and companies (i.e. third parties) are called third-party cookies They can be used to track you on other websites that use the same third-party service.
Types of cookies and how we use them
Essential cookies - Essential cookies are crucial to your experience of a website, enabling core features like user logins, account management, shopping carts, and payment processing.
We use this type of cookie on our site.
Performance cookies
Performance cookies track how you use a website during your visit. Typically, this information is anonymous and aggregated, with information tracked across all site users. They help companies understand visitor usage patterns, identify and diagnose problems or errors their users may encounter, and make better strategic decisions in improving their audience’s overall website experience. These cookies may be set by the website you’re visiting (first-party) or by third-party services. They do not collect personal information about you.
We use performance cookies on our site.
Functionality cookies
Functionality cookies are used to collect information about your device and any settings you may configure on the website you’re visiting (like language and time zone settings). With this information, websites can provide you with customised, enhanced, or optimised content and services. These cookies may be set by the website you’re visiting (first-party) or by third-party services.
We use this type of cookie on our site.
Targeting/advertising cookies
Targeting/advertising cookies help determine what promotional content is most relevant and appropriate to you and your interests. Websites may use them to deliver targeted advertising or limit the number of times you see an advertisement. This helps companies improve the effectiveness of their campaigns and the quality of content presented to you. These cookies may be set by the website you’re visiting (first-party) or by third-party services.
We use this type of cookie on our site.
Device fingerprinting and attribution technologies
For our deep linking attribution service at insertaffiliate.link, we use advanced tracking technologies beyond traditional cookies. These include:
- Device fingerprinting: We collect information about your device characteristics including screen resolution, operating system, browser version, timezone, language settings, and installed plugins to create a unique device signature for attribution purposes.
- IP address tracking: We use your IP address to determine approximate geographic location and to help match web clicks with app installations.
- User agent analysis: We analyze browser and device information contained in user agent strings to improve attribution accuracy.
- Timestamp correlation: We use precise timing information to match clicks with subsequent app events within attribution windows.
- Clipboard-based matching: Where permitted by your device settings, we may store identifiers in your device's clipboard to enable direct matching between web visits and app events.
- Cross-device tracking: We may link activities across different devices and browsers when we can establish a probable connection through our attribution models.
These technologies are essential for providing accurate affiliate attribution in mobile app marketing. The legal basis for this processing includes our legitimate interests in providing attribution services and, where required by law, your consent.
You can limit some of these tracking technologies through your browser and device settings, though this may affect the accuracy of attribution and affiliate commission tracking.